Privacy Policy

1. INTRODUCTION

1. 1.1 Reef cars, a company registered in Dubai, with a registered address at office G01 Al Nahda,Dubai, UAE, owns and operates the website https://www.reefcars.com (“Website”).
2. 1.2 This Privacy Policy (the “Policy”) forms a part of the Terms of Use relating to the use of the Website, and by using the Website you expressly consent to our collection, use and disclosure of your information in accordance with the terms of this Policy. We may amend this Policy at any time without notice, and such amendments become effective from the date upon which we make them available on the Website. If you do not agree to the Policy (including any amendments), then you should immediately cease using the Website.
3. 1.3 Throughout this Policy, the terms “Reefcars” means Reefcars  and its subsidiaries (including Control Auto as a dealer platform), employees, officers, agents, affiliates or assigned parties.
4. 1.4 This Privacy Policy was last updated on 22nd September 2021. It is effective between you and us as of the date you accept this Policy, and you do so by default through the use of the Website.
5. 1.5 If any term of this Policy is or may become for any reason invalid or unenforceable at law, the validity and enforceability of the remainder will not be affected.

2. WHAT INFORMATION DO WE COLLECT?

1. 2.1 The type of information we collect from you is either personal to you, or is general in nature:
   1. • Personal Information: When you register on the Website as a customer, update your information, purchase any goods or services, take part in promotions or send emails to us, you provide us with information that we store and process. Such information may include your name, address, phone number, email address, purchase and transaction history, billing information (including credit card information), interests, and other such ‘Personal Information’.
   2. • General Information: We also receive more general information from you as a result of your visits to, and use of, the Website. This general information does not identify you personally, and can include information such as your IP address, the date and time you access the Website, length of time you spend on the Website, your browsing history (recorded by the text and graphics files that compose that page), the Internet address of the website from which you linked directly to our Website, and other such ‘General Information’.
   3. • Social media Information: We collect sign in information such as your First Name, Last Name, Email Address and profile picture.
   4. • Social media posting via Control Auto for dealers: We also receive information from Facebook/Instagram on your profile details, email, name, page details and Instagram/Facebook business account details. If you connect to Instagram or Facebook you allow us to post on your behalf and collect anonymized analytics on shares, video views and impressions for example.

3. HOW DO WE USE YOUR INFORMATION?

1. 3.1 Most of this Website can be used without giving us any information. However, certain services and third-party technology may involve collection and usage of information from you, including but not limited to, Google Analytics (a description of their specific data collection and processing practices can be found via the following link: https://www.google.com/policies/privacy/partners/). We use this information to provide you with a better service, and in particular to: keep internal records; improve our products, services and the Website; communicate with you if you have ordered, purchased or participated in anything on the Website; contact you for market research purposes; and provide you with information about new opportunities, promotions, special offers and other information that we may feel is relevant to you. If you contact us via the Website, or via email to the contacts set out on the Website, we may keep a record of that correspondence.
2. 3.2 We use General Information to help us make the Website more useful to customers (including to help us assess content of interest to visitors), and for other purposes such as determining the Website’s technical design specifications and identifying system performance or problem areas, for tracking activity on the Website, preparing reports, assessing trends, and otherwise monitoring the way in which the Website is being used none of which would be in a way that personally identifies any users.
3. 3.3 For posting to social media or other platforms we use dealer information to post to our website or API connections to other websites. This is for B2B customers only and we use your information to post car listings or information on your behalf, only once you have chosen what to post. We use your information to access your Instagram Business Account or Facebook page in order to post car images and information on your behalf. We also use your information to access analytics data on how your audiences on those platforms are interacting with posts. This data is anonymous but tells us how many views, impressions and shares your posts are getting.

4. DISCLOSURE OF PERSONAL INFORMATION

1. 4.1 You consent that we may share your Personal Information in connection with the purposes above with any other Reefcars affiliated company.
2. 4.2 You consent to us sharing your Personal Information with third parties in the following circumstances:
   1. • selected dealerships registered with the Website or other service providers that we use, where asked to do so or it is an implicitly inherent part of your use of the Website. For example, when you use the Website to enquire about a vehicle of interest to you that is listed on the Website, we will pass your Personal Information to the dealership handling that vehicle sale or rental. Upon receipt of your Personal Information, the relevant third party is the data controller and their use of your information will be governed by their own terms of use and privacy policy; and
   2. • business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you.
3. 4.3 You further consent that we may also share your Personal Information with third parties:
   1. • in the event that we sell or buy any business or assets, in which case we may disclose your Personal Information to the prospective seller or buyer of such business or assets, along with its professional advisers.
   2. • if required in order to obtain professional advice;
   3. • if we are under a duty to disclose or share your Personal Information in order to comply with any legal obligation, or in order to enforce or apply our terms of use and other agreements; or
   4. • to protect the rights, property, or safety of reefcars, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection

5. How can I manage or delete information about me?

1. 5.1 We provide you with the ability to access, rectify, port and delete your data. Learn more in your Facebook settings and Instagram settings [usually under Apps and Websites section].
2. 5.2 We have used Facebook/Instagram protocols so you can easily delete and disengage with Control Auto or Reefcars. You can delete data from Facebook or Instagram by removing the Business Integration “Control Auto” or “Reef Cars” has.
3. 5.3 We store data until it is no longer necessary to provide our services and Facebook Products or until your account is deleted – whichever comes first. This is a case-by-case determination that depends on things such as the nature of the data, why it is collected and processed, and relevant legal or operational retention needs. 5.4 Learn more about deletion of content that you have shared and cookie data obtained through social plugins.
4. 5.5 Please try the above methods first for social media deletion as they are the most effective. However, if you still have an issue please contact us at [email protected] or [email protected]
5. 5.6 For all other information deletion or removing your details from our email database or Customer Relationship Management systems and anything else covered under your ‘right to be forgotten’, please request from your provider (Apple, Google, etc.) as this is most effective in the first instance, or by emailing us at [email protected] or [email protected]

6. SECURITY

1. 6.1 Keeping your Personal Information secure and preventing unauthorized access is of utmost priority to us, and we take all steps reasonably necessary to protect your Personal Information against any unauthorized access, use, alteration, disclosure or destruction. Whilst we have put in place physical, electronic and managerial procedures to secure and safeguard your Personal Information, we will not be held responsible for any unauthorized access by third parties and we cannot guarantee that the Personal Information provided by you or that is transmitted via this Website or by e-mail is totally secure and safe.

7. COOKIES

1. 7.1 Like many websites, this Website uses cookies (which may also be placed and read by third party providers, including but not limited to Google Analytics), which are files that store information on your hard drive. Cookies allow the Website to identify account holders, track new users, record session information, and generally to optimize your experience. Most browsers accept cookies automatically but if you choose you can disable the cookies from your browser (each browser type typically has different disabling steps. These steps can be found by performing an internet search for the same). For online advertising campaigns, cookies are automatically deleted after one (1) month.
2. 7.2 We recommend that you leave cookies “turned on” so that you can enjoy a better experience on this Website. You may occasionally get cookies from companies advertising on our behalf or on behalf of our subsidiaries. We do not control these cookies, and these cookies are not subject to this Privacy Policy.

8. USE OF THIRD PARTY ANALYTICS AND TRACKING PIXELS

1. 8.1 This Website uses third party analytics (“Third Party Analytics”). Third Party Analytics use cookies and/or text files to analyze website traffic. Information generated by cookies with your details (including your IP address) is transferred to servers operated by Third Party Analytics. Third Party Analytics process this information to evaluate your use of this Website, compile reports about this Website’s activity on our behalf, and deliver other related services regarding website and Internet use. Third Party Analytics may also share this information with third parties insofar as this is necessary or if these third parties process the information on behalf of them.
2. 8.2 You may disable the cookies from your browser by adjusting your browser settings. However, in this scenario, you may not be able to make full use of all the functions available on this Website. By using this Website, you agree to Third Party Analytics processing of the type of information discussed in the manner contemplated in this Policy. To the maximum extent permissible by applicable law, us, and our respective suppliers, and any of our owners, officers, directors, managers, members, agents, and employees, are not liable for any direct, indirect, punitive, incidental, special, or consequential damages or loss (including, without limitation, incidental and consequential damages, lost profits, or damages resulting from lost data or business interruption) arising out of, or in way connected with, the use of the type of information discussed in this section.
3. 8.3 Third party tracking pixels are used on our Website. This means that third parties may use cookies, web beacons, and similar technologies to collect or receive information from our Website and elsewhere on the internet and use that information to provide measurement services and target adverts. If you wish to opt out of the use of these tracking pixels please adjust your browser settings.

9. THIRD PARTY ADVERTISERS

1. 9.1 We allow third party advertising networks to serve advertisements on our behalf.
2. 9.2 Third party advertisers may place cookies on the browsers of visitors to its website(s) and may send its own cookies to the visitors’ cookie file. The cookies will allow these third party advertisers to apply their personalized retargeting technology and to serve personalized banners; third party advertisers may collect and use this data in accordance with all applicable laws and regulations (including but not limited to laws governing privacy, and data protection).The data collected and used by third party advertisers will only contain General Information and is at their sole discretion. Third party advertisers will have their own Privacy Policy’s and these will be available on their websites.

10. CONTACT

1. For further information on our collection, use and disclosure of your information under this Policy please contact [email protected] or [email protected]